Hi I'm
Muhammad Ibtissam
Building data-driven products that scale. 5+ years transforming ideas into impactful solutions through strategic product management, cross-functional leadership, and AI-powered innovation.
Professional Experience
Product Engineer
CarSwitch
July 2025 - Present
- Conducted analysis on external and internal datasets with GPT-5 APIs to predict car fair values, improving accuracy by 15%
- Delivered impact on engineering by resolving 5 backend tickets and managing task delivery for ongoing projects
- Presented market insights and product solutions to C-suite executives and stakeholders to align strategy with execution
Business Analyst (Sales)
DgTx
August 2024 - July 2025
- Supported product team in implementing fintech-based B2B SaaS initiatives, resulting in 20% improvement in task delivery
- Analyzed customer support trends and sales data, developing new sales and pricing journeys that increased lead conversion rates by 10%
- Achieved quarterly revenue targets and customer satisfaction goals for the first 9 months
Product Manager
Campus Kaizen
January 2024 - August 2024
- Led development and deployment of room-based matchmaking app, resulting in 35% increase in user engagement within first quarter
- Managed project timelines with 95% on-time task completion rate using Freshdesk
- Optimized app performance, reducing matching time by 22% and contributing to 40% growth in user base over 6 months
Data Product Manager → Associate Product Manager
AimFit
October 2020 - December 2023
- Led cross-functional team of 15+ engineers, 2 PMs, and 2 designers in product development and launch
- Attained Product Market Fit (PMF) within 9-month timeframe for Bootcamps Project, contributing significantly to company profitability
- Achieved 90% increase in engagement for paying users and over 50% in overall engagement
- Optimized company revenue by reducing expenses from USD 50,000 to USD 5,000 per month using data-driven decision-making
- Built Food Directory web app with NutritionIX APIs, resulting in 60% increase in app food database
Professional Experience
5+ years of building products that drive business impact
Product Engineer
CarSwitch • Dubai
July 2025 - Present
15%
Accuracy Improvement
GPT-5
AI Integration
C-Suite
Stakeholder Alignment
- Conducted analysis on external and internal datasets with GPT-5 APIs to predict car fair values, improving accuracy by 15%
- Delivered impact on engineering by resolving 5 backend tickets and managing task delivery for ongoing projects
- Presented market insights and product solutions to the C-suite executives and stakeholders to align strategy with execution
Business Analyst (Sales)
DgTx • Dubai
August 2024 - July 2025
20%
Task Delivery Improvement
10%
Lead Conversion Increase
B2B SaaS
Fintech Product
- Supported the product team in implementing DgTx's fintech-based B2B SaaS product initiatives with user centric approach, and by ensuring the efficient management of task pipelines, resulting in a 20% improvement in task delivery
- Analyzed customer support trends and sales data, developing new sales and pricing journeys that increased lead conversion rates by 10%, ensuring the product met evolving customer needs
- Achieved quarterly Revenue targets and customer satisfaction goals for the first 9 months
Product Manager
Campus Kaizen • US Remote
January 2024 - August 2024
35%
User Engagement Increase
95%
On-Time Completion
40%
User Base Growth
- Successfully led the development and deployment of a room-based matchmaking app for a USA-based B2B2C startup, resulting in a 35% increase in user engagement within the first quarter
- Managed project timelines and deliverables using Freshdesk (ticketing), ensuring a 95% on-time task completion rate
- Implemented data-driven analysis techniques to optimize app performance, built Power BI dashboards to bring clarity, reducing matching time by 22%, and enhancing overall user satisfaction
- Applied advanced technical skills to support strategic decisions, understanding the needs of SMEs, and handling client-facing Technical support, contributing to a 40% growth in the user base over 6 months
Data Product Manager → Associate Product Manager
AimFit
October 2020 - December 2023
15+
Team Size
90%
Paying User Engagement
9 Months
PMF Achievement
$45K
Monthly Savings
- Led and directed a cross-functional team of 15+ engineers, 2 PMs, and 2 designers in the conception, development, and successful launch of new features and bug fixes, ensuring seamless communication and feedback on product requirements
- Managed 10+ B2B clients to foster strategic partnerships to provide support for our services, 1500+ B2C users
- Attained Product Market Fit (PMF) within a 9-month timeframe for the Bootcamps Project, contributing significantly to the company's profitability through strategic product-led growth and product optimizations
- Collaborated closely with cross-functional teams, addressing issues and spearheading the development of innovative features, resulting in a remarkable 90% increase in engagement for paying users and over 50% in overall engagement
- Optimized company revenue by reducing expenses from USD 50,000 to USD 5,000 per month using data for decision-making to identify lucrative opportunities
- Empowered key stakeholders by building a Food Directory web app with data insights on Retool by integrating NutritionIX APIs, resulting in a 60% increase in AimFit app food database
- Automated bots on WATI to manage lead campaigns, handle customer queries, and process orders efficiently, alongside building WhatsApp API campaigns on the admin panel
- Implemented Firebase Dynamic Links and Push Notifications within the mobile app along with its QA, resulting in a notable 20% boost in the App Open rate on Google Analytics
- Developed and maintained 100+ dashboards, contributing to 2000+ reports and queries to align various departments with their data and performance goals
Graduate Teacher Assistant
Lahore University of Management & Sciences
January 2021 - June 2021
110
Students Taught
28
Office Hours
Data Mining
Course Focus
- Assisted Dr. Asim Karim in teaching Data Mining to a class of 110 students
- Conducted effective tutorials, held 28 office hours sessions, and supervised semester projects for over 30 students
- Drafted project descriptions, consisting of 20 sub-tasks, and held viva sessions for 10 student groups
Product Intern
CureMD
June 2018 - August 2018
8
Training Sessions
EHR
Healthcare Systems
PHP
Web Development
- Gained experience in digital media marketing and PHP-based web development for EHR systems in the USA
- Rebuilt and modified company webpages using HTML, CSS, and JavaScript
- Delivered presentations in 8 weekly training sessions on web development, email marketing, Photoshop, product development and SEO
Case Studies
Deep dives into product impact and outcomes
AimFit: Product-Led Growth & Data-Driven Optimization
October 2020 - December 2023
Context
AimFit is a fitness and nutrition platform serving both B2B and B2C markets. The challenge was to scale the product while maintaining profitability, improve user engagement, and achieve Product Market Fit for new initiatives like the Bootcamps Project.
What I Did
- Led a cross-functional team of 15+ engineers, 2 PMs, and 2 designers to deliver features and optimizations
- Built 100+ data dashboards using MySQL, Metabase, Google Data Studio, Mixpanel, and Tableau to drive company-wide OKRs
- Developed Food Directory web app on Retool with NutritionIX API integration
- Automated lead campaigns and customer support using WATI bots and WhatsApp API
- Implemented Firebase Dynamic Links and Push Notifications for mobile app
- Streamlined e-commerce operations on Shopify for gym gear sales
- Conducted extensive data analysis to identify cost optimization opportunities
Business Impact
90%
Increase in paying user engagement
50%+
Overall engagement increase
9 Months
Time to Product Market Fit (Bootcamps)
$45K
Monthly expense reduction ($50K → $5K)
60%
Increase in food database
20%
Boost in app open rate
Product Screenshots
Web Dashboard
Mobile App
Analytics Dashboard
App Features
CarSwitch: AI-Powered Car Valuation & Market Intelligence
July 2025 - Present
Context
CarSwitch is a leading automotive marketplace in Dubai. The challenge was to improve the accuracy of car fair value predictions to enhance customer trust and transaction success rates. This required leveraging advanced AI capabilities and comprehensive data analysis.
What I Did
- Conducted comprehensive analysis on external and internal datasets using GPT-5 APIs to build predictive models for car fair values
- Resolved 5 critical backend tickets and managed task delivery for ongoing engineering projects
- Developed market insights and product solutions presented directly to C-suite executives
- Aligned product strategy with business execution through stakeholder communication
Business Impact
15%
Improvement in car valuation accuracy
GPT-5
AI-powered prediction models
5
Backend issues resolved
C-Suite
Direct stakeholder alignment
Product Screenshots
Web Platform
Mobile App
Valuation Tool
App Features
Let's Work Together
Building products that matter. Let's connect and explore how we can create impact together.
Ready to collaborate?
Whether you're looking for a Product Manager, Product Engineer, or consultant, I'm here to help bring your vision to life.